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Purple Cow by Seth Godin – Book Review

Purple Cow by Seth Godin – Book Review

Author: Seth Godin Originally published: May 2003 Publisher: PENGUIN GROUP   As Frank Zappa say, “So many books, so little time.” Would you like to know whether this book is right for you? Would you like to know this book can change the results you are getting in your current way of marketing? I’m sure after reading this article about Purple Cow, you will get your answers. The meaning of title – Purple Cow : Brown cow is ordinary like…

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